

| Department: | Holiday | |
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| Type: | Press Release | |
November 7, 2011, Arlington, Va. — With the holiday season rapidly approaching, the Electrical Safety Foundation International (ESFI) is launching its annual holiday safety awareness campaign to encourage families and communities across the country to Make Safety a Tradition of the winter holiday season.
Incidents of serious injuries and poisonings are increasingly prevalent during the winter holiday season as well. About 5,800 individuals are treated annually in hospital emergency rooms for injuries sustained from falls involving holiday decorations. In addition, 4,000 people per year are treated in emergency rooms for injuries associated with extension cords. The risk of poisonings also increases, resulting not only from common household items, but also carbon monoxide (CO). The 2011 Make Safety a Tradition campaign encompasses all aspects of holiday safety, with an overarching theme of children’s safety. An integral part of the holiday safety program is ESFI’s annual Holiday Safety Community Toolkit that provides consumers with a collection of new resources to help them make safety a priority all season long. In addition, ESFI’s seasonal website features tips, facts, statistics, trends and safety reminders to help keep families and communities safe this season. New components to this year’s campaign include four new holiday-themed public safety announcements that encourage holiday safety in the home and seasonal additions to the online Kids’ Corner, which teaches safety concepts through animated videos and games.
The Electrical Safety Foundation International (ESFI) is dedicated exclusively to promoting electrical safety. ESFI proudly sponsors National Electrical Safety Month each May, and engages in public education campaigns throughout the year to prevent electrical fires, injuries, and fatalities in the home and the workplace. For more information about ESFI and National Electrical Safety Month, visit www.electrical-safety.org.
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